With reports emerging this week that suggest Guardian Media Group has had offers for its radio business, there’s speculation a deal could soon be announced. But what would happen if Global bought the Real and Smooth brands? What does the future hold for the sector with another spurt of consolidation on the cards? Real to Heart Real … [Read more...]

It appears the vast majority of us, including media giants Group M and ZenithOptimedia have underestimated the success of commercial radio in 2011.  After the loss of COI (radio’s biggest advertiser), zero growth was expected in 2011 across this more traditional media platform. However, market leaders like Group M and ZenithOptimedia … [Read more...]

In case you missed it, Global Radio last night announced the formation of the new Capital Network, an amalgamation of London’s Capital FM, the six Galaxy stations operating in Scotland, South Coast, Birmingham, and Manchester, Yorkshire and North East, and local stations Red Dragon, Trent FM, RAM and Leicester Sound. From January next year, this … [Read more...]

Digital Radio UK are set to try and convince more radio listeners to move to digital listening after they announced this week that they would be launching a month long scrappage scheme on 22nd May, designed to get listeners to trade in their old FM/AM radios for a shiny new digital radio. The body responsible for getting the UK population to … [Read more...]

We've always known radio as 'the trusted medium', with its enviable close relationship with listeners. A new report from OFCOM suggests that radio is also the most trusted source of news, beating both TV and the internet in a survey of 1,824 people in 2009. The regulator found that two thirds of respondents considered radio to be reliable and … [Read more...]

Recent research carried out by Dollywagon, a media sciences research company and other lines of enquiry for the RAB was set to measure the amount of browsing time a sample of people spent after hearing 23 radio advert’s. The research took a sample of 1200 people that had heard the advert on the radio and 600 that had not and found that the … [Read more...]

MEC entered 4 teams to the BBC Radio Times Quiz and all ended up finishing in the top 5 positions out of 21 teams that entered. Sorrell's Children (MEC) 94 Points Rannulph (MEC) 92 Points Thrill-A-Minute (Mediavest) 86 Points John Forbes Nash (MEC) 71.5 Points Miuyagi (MEC) 71.5 Points It was a fantastic quiz, energetic … [Read more...]