Digital Radio UK are set to try and convince more radio listeners to move to digital listening after they announced this week that they would be launching a month long scrappage scheme on 22nd May, designed to get listeners to trade in their old FM/AM radios for a shiny new digital radio. The body responsible for getting the UK population to … [Read more...]
Googles latest ranking factor – semantic closeness
May 27, 2010 By Leave a Comment
Following on from Google announcing page load speed to be a ranking factor, they have had a patent granted that was filed in 2004 for a new ranking signal, semantic closeness. This is when Google uses the HTML structure of a webpage to view how close words are together and determine a visual structure of the webpage that is semantically … [Read more...]
When it’s ok to be fast
May 24, 2010 By Leave a Comment
Google have recently announced a new element to ranking factors for websites – page load speed. Currently page load speed is only a ranking factor on searches made through google.com although it will be rolled out across all counties and languages soon. Page load speed will only be a small factor with less than 1% of search queries affected … [Read more...]
Everyone Loves a Freebie!
May 21, 2010 By Leave a Comment
We’ve got a wealth of information at our fingertips. Alongside subscribing to the latest consumer data, market reports and profiling systems we’ve uncovered a plethora of free information on the net available to all. Government affiliated organisations conduct hundreds of surveys every year and the resulting data sets and reports are made … [Read more...]
Radio as a Trusted Medium
May 20, 2010 By Leave a Comment
We've always known radio as 'the trusted medium', with its enviable close relationship with listeners. A new report from OFCOM suggests that radio is also the most trusted source of news, beating both TV and the internet in a survey of 1,824 people in 2009. The regulator found that two thirds of respondents considered radio to be reliable and … [Read more...]
Google Personalized Search for All
May 19, 2010 By Leave a Comment
Last week Google announced that it would be rolling out personalized search for all users of Google, including those who are signed out of iGoogle. It used to be that personalized search just ran for people using iGoogle. It was based on the user’s web history and the users Google account. Users could bump up certain sites for certain keywords by … [Read more...]
Is Facebook greedy or letting go?
May 12, 2010 By Leave a Comment
Facebook is now by far the most popular social network in the world. It now plans to decentralise their site, breaking down the barriers that keep its users on the site. Facebook users may soon be able to show their interactions on other sites on their Facebook, with the introduction of a ‘like’ button that webmasters can place on their web … [Read more...]
Social Networks And Children
May 5, 2010 By Leave a Comment
The recent Ofcom Children’s Media Literacy Audit has shown that 25% of children aged 8-12 have a profile on Facebook, Bebo or MySpace. This comes despite the fact that the minimum age set by these sites is 13 years old. 83% of these children say they have set their profile to be seen by friends only. However this still leaves 17% of the age group … [Read more...]
