Twitter has confirmed it will finally be launching its own advertising platform in the next month. At present, websites such as Twittad have already offer the opportunity to advertise by two different methods: finding and targeting specific users directly based on their demographic/location/interests or campaigning for Twitter users with over 500 … [Read more...]

The following article is taken from the March edition of the interaction newsletter. In one of the articles, Gareth Owen wrote a piece about the regulation of social media marketing in the UK. Below is his opinion on this subject. Brands using social networks will soon find their activities in those spaces regulated by the U.K.'s Advertising … [Read more...]

Until recently, Google have been developing an open source project called Google Gears. It was a new method of allowing browsers and web applications to interact with your desktop and store data in fully searchable databases. A good example of how Google Gears useful functionality was to offer offline support in Gmail.  With the … [Read more...]

{jcomments on}"As Google has become an increasingly unavoidable behemoth (as this video points out: http://www.youtube.com/watch?v=R7yfV6RzE30), it is easy to overlook the number of smaller search engines that are offering some real changes.  Here are three of the broad types of threat that may emerge a long time in the future: 1Image … [Read more...]