The Increase of ‘Not Provided’ Isn’t Likely to Slow Down

When Google announced in October 2011 that they were going to make search more secure by encrypting the search queries of anyone one logged into a Google account, analytics users everywhere were reassured that this would only effect 10% of their data (link). Although this was by no means an ideal scenario for anyone who owns or manages a website … [Read more...]

Searching Google better – with a graph

Google, like all search engines, is continuously trying to improve its offering to give its users better results when searching for people, places or individual products and services. But even though the company leads the market ahead of its rivals Bing and Yahoo!, it still needs to evolve if it is to maintain its dominance. The latest stage in … [Read more...]

Google Syncs Services For Search On-The-Go

A new service has been launched by Google that will allow users to take their search history with them wherever they go. The web giant revealed on its official blog this month that it will be rolling out a cross-platform system that lets people pick up their search results across a range of different gadgets. The idea is that Google users who … [Read more...]

Google gets 2012 off to a terrible start

It may still be the most popular search engine in town, but Google has been having something of a PR nightmare over the last few weeks that hasn’t exactly allowed it the greatest start to the New Year. As part of an online video campaign to promote its Chrome web browser, the company used third-party agency Unruly Media to create a short … [Read more...]

Tweeting For Toys

Here at MEC we feel very strongly about doing our bit for charity. In 2011 we picked a “Charity of the Year” that’s very close to our hearts called Elise for Life and raised an impressive £15,000. We are incredibly proud of what we achieved throughout 2011 and feel privileged to have worked so closely with such an inspirational … [Read more...]

Flash No Longer Forward: Adobe Changes Direction

The late Steve Jobs once called Adobe’s Flash system "a spaghetti-ball piece of technology" and his disdain fuelled Apple's decision to ignore Flash compatibility across all of its mobile devices from iPhones to iPads.  While this was no doubt one of the last nails in the coffin of Flash, Adobe has now announced that there would be no … [Read more...]

Fighting Apple with Fire

With Apple appearing increasingly vulnerable, Amazon have made a play to enter the overcrowded tablet market – after the embarrassing failures of Research In Motion's Playbook and Hewlett Packard's untitled, never-produced device. The Kindle Fire (and new "Kindle Touch") were launched on the 28th of September and, while it lacks the horsepower … [Read more...]

Twitter hits 100 million active users, plans to expand its ad offering

The micro-blogging web phenomenon Twitter now has over 100 million active users across the world, according to its chief executive Dick Costolo – suggesting its popularity shows no signs of fading any time soon. Costolo also told Reuters that the social network was looking to build upon its successes by broadening the scope of where it … [Read more...]

Google Instant Keyword Data after 12 Days

So, it’s been 12 days since Google Instant arrived and changed the visual face of Google’s search results page. Still reeling from the addition of a sidebar which helps searchers customise their search results to target specific date periods, verticals and categories; searchers are now able to real-time results pages based on the prediction … [Read more...]

MEC helps launch groundbreaking online media course

This week saw the launch of the Search & Social Media Marketing programme at the University of Salford - and as one of the course partners, MEC was out in force to support the opening night of learning. Over the next ten weeks, twelve individuals - myself included - will be given an insight into all aspects of how search engine optimisation, … [Read more...]