After predictions that Apple will take the smart TV market by storm in future months, it may be no surprise to learn that Google has this week unveiled its latest foray into the television market, with the release of a new set-top box that provides online services. The search giant has partnered with Sony to develop the latest web-based TV … [Read more...]
Radio on the Rise
January 12, 2012 By Leave a Comment
It appears the vast majority of us, including media giants Group M and ZenithOptimedia have underestimated the success of commercial radio in 2011. After the loss of COI (radio’s biggest advertiser), zero growth was expected in 2011 across this more traditional media platform. However, market leaders like Group M and ZenithOptimedia … [Read more...]
