What do you do at MEC?
I spent my first year at MEC Manchester in the SEO team but since then I’ve moved into the wonderful world of strategy. As an Insight Executive I spend a lot of time working with the navigator process to gain a deeper understanding of our clients in order to develop an effective communication strategy. This includes building audience profiles, planning generator sessions, analysing competitor advertising spends and keeping up to date with category developments for our clients.
Tell me something else…..?
Well…I spent a very long time at university and now I have a doctorate and yes that makes me Dr Payne (shame its not medical). When I’m not at work I can usually be found knee deep in mud at my allotment trying my hardest to successfully grow things and getting my fill of the good life.






