The world of media has watched in anticipation during the past month as the Leveson inquiry finally drew to a close with the damming conclusion of a new royal charter system for press regulation. Culture secretary, Maria Miller this month announced an agreement had been reached between all three major UK parties over a new [Read More]
MEC Blog
Monthly Archives: October 2013
New press regulation charter revealed
The Great MEC Bake Off
The Great British Bake Off eat your heart out! It’s that time again where MEC welcomes back ‘The Great MEC Bake Off’. Around this time of year we hold a fantastic event, where the majority of our bakers here at MEC Manchester and many of our media owners battle it out for an afternoon by [Read More]
Social Insight – The Great British Bake Off
Ten weeks ago a baker’s dozen of bakers lined up, ovens pre-heated, ready to impress judges Paul Hollywood and Mary Berry. Since then we have seen them produce pies, pastries, bread, biscuits, trifles and tarts. Not to mention stolen custard, soggy bottoms and squashed muffins. This is of course the Great British Bake Off series [Read More]
Cinema’s return to form
Some 70 years or so ago if you had some spare time, chances are you would spend it at the cinema. Back then, Britons would visit the cinema about three times a month, where they were as likely to catch up with the news as to watch the latest film release. In 1946, box-office admissions [Read More]
Google announces move to 100% secure search
On September 23rd 2013 Google confirmed the use of SSL (Secure socket layers) encrypted search for all users. This change to 100 per cent secure search means keyword level data for non-paid traffic will no longer be provided. The below is a statement from Google on the forthcoming change: “We added SSL encryption for our [Read More]
Tablet New Year?
We haven’t even made it to Halloween, yet a recent study carried out by Experian found 49 per cent of retailers plan to launch their festive campaigns before we have chance to say “trick or treat”. Just last Christmas, tablets were being snapped up every second. With sales increasing year-on-year (yoy) by over 1000 per [Read More]
Google Conference October 22nd 2013
Many of the talks at Google’s Manchester conference focused on the importance of capturing data and analytics in today’s multi-screen, multi-device world. Delegates were encouraged to consider the use of Google’s analytics tools to aid understanding of the customer journey, market potential, audience segmentation and for making better decisions when it comes to mobile marketing. [Read More]