Twitter Brandwatch study

by Martin Slater
A few years ago, if a business was heavily using Twitter to promote its message it might h...

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Swinging into Vine territory – Instagram launches video

by Lucy Johnson
Facebook and Twitter have been warring for a long-time in the struggle for social media ma...

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Move over digital TV – Radio prepares for the ‘big switch’

by Kelly Martindale
Move over digital TV, it’s time for radio to step into the limelight. With the governmen...

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TV advertising getting smarter with Sky AdSmart

by Emily Ross
This summer Sky launches AdSmart, a new approach to TV advertising which allows personalis...

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ITV Launches ad-free subscription catch-up service

by Lucy Mallinson
ITV has launched a subscription service of its ITV Player, allowing mobile viewers to catc...

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How A&I can grow your business

by Dan McNicholas
Over the last three years, MEC’s Analytics and Insight practice has grown and prospered,...

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Getting your ducks in a row in the anonymity economy

by Paul Spreadbury
Unsurprisingly, the average citizen reacted fairly badly to Edward Snowden’s revelation ...

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Marketing Week Live – An overview

by Louise Wallbank
A few MEC colleagues recently attended Marketing Week Live, Europe’s premier marketing e...

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Goodbye To Our 2012/2013 Media Trainees!

by Dan Alderson
It’s that time of year where we have to say goodbye to some of the wonderful media train...

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It was Ceilidh Night…

by Lisa Thompson
It was a warm and muggy evening in Castlefield, but that didn’t stop people dancing (and...

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